Twitter and Google strike deal to show tweets in search results

Twitter has reached a deal with Google to make its tweets more searchable online, Bloomberg reported, citing people with knowledge of the matter.

Tweets will be visible in Google search results as soon as they are posted, starting within the next four months, Bloomberg reported.

Twitter and Google engineers have started working on the project, Bloomberg added. Terms of the deal were not disclosed.

Google previously had to crawl Twitter's site for the information, which will now come automatically from Twitter.

The deal is part of a larger strategy by Twitter to attract more people to the site amid a decline in user growth, Bloomberg reported.

The deal benefits both companies “given Google’s desire for greater relevance on mobile and in real-time, and Twitter’s desire to extend reach and monetization,” Colin Sebastian, an analyst with Robert W Baird & Co., told Bloomberg.

The new partnership also means Google is less likely to acquire Twitter, he said.

Google and Twitter could not be reached for comment.

Al Jazeera and Reuters